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Musical success in nine weeks by Ariel Hyatt has just been released in its second edition. Many of you independent musicians have wondered if the book is worth it and I would like to break it down into the chapters to help you make an informed decision. Ariel Hyatt is the Founder of Ariel Publicity & Cyber PR, a New York-based digital company that connects artists, writers and filmmakers to blogs, podcasts, internet radio stations and social media sites . Over the past 13 years, his firm has represented more than 1,400 musicians of all musical genres.
In my own career as a freelance musician, I had to be mindful of my business, not just my music. Being a freelance musician takes an entrepreneurial spirit, and I have read a lot of books on the music industry and being an entrepreneur that have helped me achieve my goals.
As a customer of Ariel and owner of the first edition of the first edition of Musical success in nine weeks, I was eager to learn how the editions differed from each other. While the concept of splitting tasks into nine weeks is the same, it’s obvious to me that the second edition has even more meat than the first.
Week 1: Prepare mentally
Ariel’s first week Musical success in nine weeks program is about setting goals and adopting the right mindset. The music business isn’t for the lazy or the weak, and you need to be prepared for the long haul. It means adopting the right mindset for success and creating realistic goals you can work on.
Week 2: Your perfect pitch
The second week teaches you how to create an elevator pitch: a description of your music that you can easily repeat for the time it takes to move up and down one floor from one elevator to another. The best music pitch is memorable, and you are happy to use it over and over again.
Week 3: Optimize your website
The purpose of your music website isn’t just to contain music videos and show off your next gig date. Your website should attract potential fans and allow them to join your cause. Ariel offers some practical suggestions on how your website can be used to build your fan base.
Week 4: Social media for musicians
With social networking sites like MySpace, Facebook, and Twitter, the potential to build a global audience via the Internet has increased exponentially. Week 4 of Musical success in nine weeks defines “Web 2.0” and shows you what social media sites a musician needs to build an online presence.
Week 5: Blogging
Back then, a static website with your music, photo, and bio was enough. Having a blog on your website allows you to show off your personality, connect with other bloggers, and be found by search engines. Week 5 explains the importance of having a website that updates frequently so that your fans can come back to your site and connect with it. you.
Week 6: Connect with fans through your newsletter list and conduct surveys
Your band’s newsletter can be used for more than blowing up the dates of your next gig. Your newsletter should be used to build and develop your relationship with your fans. Once you have their trust, you can also contact them to ask them what they want from you. It’s much better than guessing.
Week 7: How to Build Your Mailing List
Once you have a mailing list, it’s also important to add more names each month. Week 7 shows you tips and tricks for building a healthy fan mailing list.
Week 8: Live Networking Tips
In addition to having an online presence, it’s always important for musicians to meet and connect with people offline. Week 8 teaches you how to make an authentic connection in person.
Week 9: Creation of a Continuum program
As illuminating as the rest of this book is, in my opinion, week 9 of Musical success in nine weeks is the highlight of the book. Once you’ve built your fan base and have permission to contact them regularly, it’s time for your fans to regularly buy merchandise from you. Whether it’s CDs, t-shirts, or any other kind of group loot, creating a product line will make a difference in your group’s bottom line.
Another bonus of buying Ariel Hyatt Musical success in nine weeks is that you get a free lifetime membership in Ariel’s closed online Mastermind Forum. In the forum, you meet other musicians like you who are working on the program, and you benefit from the additional support of Ariel and her team. In the spirit of full disclosure, I’m also one of her forum moderators, but as a musician myself, I get as much as I give, and I recommend Ariel Hyatt’s book and services to any musician who wishes to develop his career. level.
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Source by Carla Lynne Hall